Will AI replace the advisor? LPL’s Rich Steinmeier adamant as firm announces $2B tech push - InvestmentNews
AI SummaryAI-generated — verify against the source.LPL Financial has announced a $2 billion investment in technology, with leadership explicitly rejecting the idea that AI will replace financial advisors. Instead, the firm is positioning AI as a tool to augment advisor capabilities and streamline workflows, signaling a major industry trend toward AI-integrated practice management.
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